Orange Mint

Orange Mint is an online beauty and makeup store. Our ecommerce website design for the brand gives shoppers clear product categories, visible offers and a smooth checkout, while letting the client's own team manage products, prices and orders day to day.

About Orange Mint

Orange Mint sells beauty and makeup products online. Like most beauty retailers, much of its audience shops on a phone, often browsing several products and offers before deciding what to buy.

The brief from Orange Mint

The store needed to make a wide range of products easy to browse on mobile, highlight current offers without cluttering the pages and take shoppers from product to payment in as few steps as possible. Just as important, the client wanted to run the store themselves rather than depend on a developer for every change.

What we delivered for Orange Mint

• An e-commerce website with product categories, offers and a smooth checkout
• Product listing and category pages designed for browsing on mobile
• Store setup so the client can manage products, prices and orders themselves

Design and development approach for Orange Mint

We started with the mobile shopper. Category pages use a clean grid that keeps product images, names and prices easy to compare on a small screen, and navigation is kept short so visitors can move between categories quickly. Offers are given their own place in the layout so they stand out without competing with the products.

Product pages focus on the information a beauty shopper checks before buying, with a clear add-to-cart action. The checkout keeps steps to a minimum, which matters on mobile where every extra field is a reason to leave.

Behind the scenes, the store is set up so the Orange Mint team can add products, update prices, run offers and process orders from the admin panel. That keeps the store current without waiting on outside help, and leaves Sonic free to focus on improvements when the client needs them. Product images are shown consistently across listings so the store looks tidy as the range changes. The site also follows on-page basics such as clear page titles and meta descriptions for category and product pages.

Planning an online store? Read about our e-commerce development and website design services, or see more projects in our portfolio.